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- Week 41, 2025
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ATP Events This Week: Almaty 250, Brussels 250, Stockholm 250
WTA Events This Week: Ningbo 500, Osaka 250
The Future of the Content Economy
beehiiv started with newsletters. Now, they’re reimagining the entire content economy.
On November 13, beehiiv’s biggest updates ever are dropping at the Winter Release Event.
For the people shaping the next generation of content, community, and media, this is an event you won’t want to miss.
The Feel-Good Story Of The Year—and A Special Trophy Ceremony In Shanghai
Perspective From Steve Denton, Who Coached Both Finalists at Texas A&M: See here.
Arthur Rinderknech’s Runner-Up Speech: See here.
Vacherot’s Big-Event Resume: See here.
What Vacherot Has In Common With Mensik & Brooksby: See here.
A Surreal Vacherot Text Message Pre-Shanghai: See here.
Amanda Anisimova’s Year Of Becoming
Why It’s Interesting: After years of flashes and false starts, Anisimova has learned how to harness her power. Sustained excellence is the result.
Short Doc Highlights The Sporting Life Of Para Standing Tennis Champions
From The Description: “Champions of the Unseen follows two para standing tennis players, Matt Grover and Ross Cudmore, who are fighting to defend their world title while leading a powerful campaign for recognition, equality, and inclusion in the world’s most prestigious sporting events…”
ITIA Levels The Playing Field
How They’re Doing It: Any player implicated in an anti-doping investigation can receive up to $5,000 worth of assistance to contract a WADA-accredited laboratory.
Why It’s Important: Take Iga Swiatek’s case as an example. She had her provisional suspension reversed by proving that her melatonin was tainted with a banned substance. To produce this evidence, she had to send samples to an independent lab for expedited testing. Swiatek said this cost her about $15,000.
Tennis Warehouse Adds AI To Its Reviews
Why It’s Interesting: Teaming up with Finnish tech company Zenniz, Tennis Warehouse is turning racket reviews into real performance science tracking serve speed, control, and spin to back up every claim.
Endeavor Chief Ari Emanuel Launches New Holding Company — MARI
The Tennis Spin: The company will house a number of significant tournaments including the Miami Open presented by Itaú and Mutua Madrid Open, as well as the Mubadala Abu Dhabi Open, Mubadala Citi DC Open, SP Open, and a number of other exhibition tennis events.
WTA 2026 Schedule Release
Notable Changes: Eastbourne is absent, Singapore upgraded to a 500 and moved to September, and there's no longer any gap between Australian Open and Abu Dhabi.
Leaving You With The Most Satisfying Target Practice You’ll See This Week
On Monday Match Analysis, Gill Gross unpacks Valentin Vacherot’s stunning run at the Rolex Shanghai Masters. The world No. 204 came through qualifying to win his first ever ATP title, beating Novak Djokovic in the semifinals and his cousin Arthur Rinderknech in an improbable final. He discusses Vacherot’s strength as a player, why Rinderknech almost won it with his forehand and how the match turned around. Then, Joel Drucker and Amy Lundy join Gill to discuss the missed opportunity for Djokovic and Daniil Medvedev, along with the much maligned Shanghai conditions, both weather and court.
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Hey everyone, Gill Gross here. While I’m grateful for any amount of success I’ve had talking tennis on the internet for the past half decade, I believe we should all be doing better in this sport as creators and as fans. The tennis content economy is far behind other sports by metrics of engagement and popularity. This newsletter is our effort to DRAW the great things we find in tennis every week- we search for content that teaches us, makes us think, makes us laugh and ultimately makes loving this sport the best possible experience. Our vision is to speed up the growth of a robust content economy in tennis, for the benefit of fans, players and creators alike.